Triton Digital Integrates with Tru Optik to Bring Enhanced Targeting, Measurement, and Attribution to Streaming Audio and Podcast Advertising

In Ad & Media Strategies, Ad Operations, Ad Products, Ad Serving, Ads by Creative, Ads Taxonomy, adtechdaily.com, advertising, audience intelligence, Audio Ads, data management ;, podcast advertising, Press Releases, streaming radio, tap, triton ad server, triton digital, tru optik by CannaverdeAdminLeave a Comment

NEW YORK – Triton Digital®, the global technology and services leader to the digital audio industry, announced today the integration of the Triton Ad Server, Tap, with Tru Optik, the audience intelligence and data-management platform at the forefront of addressable Over-the-Top (OTT) and Connected TV (CTV), to bring enhanced audience targeting, measurement, and attribution to streaming radio […]

The post Triton Digital Integrates with Tru Optik to Bring Enhanced Targeting, Measurement, and Attribution to Streaming Audio and Podcast Advertising appeared first on Ad Tech Daily.

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