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Mediaset Collaborates with FreeWheel and Comcast Technology Solutions to Power Next-Generation Monetization Strategy

In Ad & Media Strategies, Ads by Creative, Ads Taxonomy, adtechdaily.com, advertising, Comcast, FreeWheel;, mediaset, Online Media, Press Releases, Video Ads, video advertising by CannaverdeAdminLeave a Comment

The Italian broadcaster simultaneously deploys technology solutions by FreeWheel and Comcast Technology Solutions to enhance its content monetisation and widen its …

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FPT Television Selects Telaria to Manage and Monetize Connected TV Inventory Programmatically

In Ad & Media Strategies, Ads by Creative, Ads Taxonomy, adtechdaily.com, advertising, fpt television, iptv, Media Buying, Monetization Strategy, Online Media, Press Releases, telaria, TV & Cable Advertising, Video Ads, video advertising by CannaverdeAdminLeave a Comment

Leading Vietnamese IPTV and OTT provider will use Telaria’s Video Management Platform HANOI, Vietnam — FPT Television, the leading pioneer …

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Veritone® Announces Expanded Agreement to Provide Cumulus Media Radio Stations with AI-Enhanced Analytics for Advertising Campaigns

In Ad & Media Strategies, Ads by Creative, Ads Taxonomy, adtechdaily.com, advertising, aiware, artificial intelligence, Audio Ads, audio advertising, cumulus media, Digital Intelligence, Online Media, Press Releases, radio advertising;, veritone by CannaverdeAdminLeave a Comment

COSTA MESA, Calif. — Veritone Inc. (NASDAQ: VERI), the creator of the world’s first operating system for artificial intelligence, aiWARE™, …

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Creative Challenge: More than Two-Thirds of Marketers Claim Creative Quality is Being Harmed by Digital Advertising Growth

In Ad & Media Strategies, Ad Creatives Showcase, Ad Groups & Agencies, adtechdaily.com, advertising, Advertising Reports and Studies, artificial intelligence, brand advertising, brand marketing, Digital Intelligence, Online Media, Press Releases, sizmek by CannaverdeAdminLeave a Comment

–          67% of marketers believe that “digital growth in advertising has come at the expense of the quality of creative” –          84% …

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New PubMatic Research Reveals Mobile Header Bidding Volumes Nearly Double as The Technology Extends to In-app Environments

In Ad & Media Strategies, Ad Networks and Platforms, adtechdaily.com, advertising, Advertising Reports and Studies, cross-channel monetization, Digital Intelligence, Header Bidding, mobile header bidding, Monetization Strategy, Online Media, Press Releases, programmatic advertising, PubMatic, quarterly mobile index, ssp by CannaverdeAdminLeave a Comment

PubMatic releases Q3 2018 QMI report, highlighting key trends that impact mobile advertising growth Redwood City, CA – PubMatic, the …