Calculated risks and strategic game plans make PR in cannabis a creative challenge

Calculated risks and strategic game plans make PR in cannabis a creative challenge

In cannabis by CMNEditorLeave a Comment

Calculated risks and strategic game plans make PR in cannabis a creative challenge

Left to right: Jeannette VanderMarel, Abi Roach, Jamie Shaw, Trina Fraser, Irie Selkirk, Alison Gordon, Robyn Rabinovich and Barinder Rasode at a storytelling panel organized by RNMKR. Photo credit: RNMKR When it comes to marketing and promotion in the cannabis industry, there’s a clear “before” and “after”. Before regulations […]

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