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Aki Technologies Names Former Saatchi Creative Director Kira Shalom Head of Creative

In Ad & Media Strategies, Ad Groups & Agencies, adtechdaily.com, advertising, aki technologies, Digital Marketing, kira shalom, Mobile Advertising, mobile moments, moments marketing, People in Ad Tech, Press Releases by CannaverdeAdminLeave a Comment

Seasoned advertising leader joins San Francisco-based mobile advertising firm to accelerate creative strategy for clients SAN FRANCISCO — Aki Technologies, …

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Creative Challenge: More than Two-Thirds of Marketers Claim Creative Quality is Being Harmed by Digital Advertising Growth

In Ad & Media Strategies, Ad Creatives Showcase, Ad Groups & Agencies, adtechdaily.com, advertising, Advertising Reports and Studies, artificial intelligence, brand advertising, brand marketing, Digital Intelligence, Online Media, Press Releases, sizmek by CannaverdeAdminLeave a Comment

–          67% of marketers believe that “digital growth in advertising has come at the expense of the quality of creative” –          84% …

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Adjust Launches Global Benchmarks 2.0, Empowering Marketers to Better Understand App Performance and Competition

In Ad & Media Strategies, Ad Fraud and Spam, ad fraud prevention, Ad Products, adjust, adtechdaily.com, advertising, Digital Intelligence, Digital Marketing, global benchmarks, Mobile Advertising, mobile measurement, Online Advertising Challenges, Press Releases by CannaverdeAdminLeave a Comment

Now with 5 new marketing metrics – including Click Through Rate, Cost Per Click and Distribution of Fraud Types User …